The Psychology Behind Why Some People Give More Than Others

Summary: A new analysis of over 90,000 participants shows that personality traits influence how people engage in volunteering and charitable giving. Researchers found that extraverts are more likely to volunteer,…

Oxytocin Powers Altruistic Responses via Parallel Brain Circuits

Summary: A new study reveals that mice instinctively display rescue-like behaviors toward anesthetized peers, offering powerful evidence that prosociality may be hardwired in mammals. Researchers identified oxytocin as a key…

Feeling Beautiful Spurs Kindness and Generosity

Summary: A new study shows that enhancing one’s appearance, even virtually, increases prosocial behavior such as kindness and charitable giving. Participants who saw enhanced images of themselves were twice as…

Choosing Ignorance: 40% Shun Consequence Knowledge for Selfish Gains

Summary: New research unveiled that when faced with a choice, 40% of individuals opt to remain ignorant about how their decisions impact others, often leveraging this unawareness to act more…